Tranz Scenic Media Release
5 October 2006
TRANZ SCENIC LAUNCHES STRAIGHT INTO OVERLANDER AD CAMPAIGN
Tranz Scenic has launched a new press advertising campaign this week,
promoting the Overlander train service operating between Wellington
and Auckland.
The new 3 day a week service starts tomorrow with the train fully
booked both ways and Tranz Scenic is delighted at the support being
shown and looks forward to that continuing.
The train will return to 7 days a week in time for the busy summer
season and in the meantime work will be carried out on refurbishing
the carriages.
Tranz Scenic is also looking forward to working with the regions
along the route to take up their offer of marketing assistance. In
the meantime the company wants to show it has listened to New Zealand
and they are sure people will like the advertisements that have been
placed nationwide.
TS Spcial Fare Offer:
" All aboard, the Overlander is back. It's now running Friday,
Saturday and Sunday until 15 December and then daily throughout
summer. We even have a special ticket price to celebrate: only $89*
each way for the stunning trip between Auckland and Wellington. Simply
book and travel before 30 November for this exceptional offer. Make a
memorable weekend of it and visit
www.tranzscenic.co.nz or call 0800
TRAINS (872 467) to book your ticket now.
*Saver fare terms and conditions apply
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