BNSF Adopts New Corporate and Subsidiary Logos and Changes Name of Railway Subsidiary as Part of Tenth Anniversary Celebration
FORT WORTH, Texas, January 24, 2005:
New corporate and railway subsidiary logos and a new name for its railway subsidiary-- BNSF Railway Company -- were unveiled today as Burlington Northern Santa Fe Corporation (NYSE: BNI) Chairman, President and Chief Executive Officer Matt Rose rang the closing bell at the New York Stock Exchange. The corporation will retain both its name and ticker symbol.
"During the 10 years since the merger that created BNSF, much has changed in the railroad landscape," Rose said. "BNSF has identified itself as progressive, vital, approachable and resourceful -- a strong part of the global transportation network. As we look to the future, we believe that our identity should reflect those core attributes."
The new BNSF identity will be phased in over a period of time. It will appear on locomotives and other rolling stock, stationery, signage, the BNSF Web site, logo merchandise and other promotional items.
http://www.bnsf.com/news/articles/2005/ ... index.html
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NYW&B Fan Site :: A Magazine I Read Often :: A Museum I Volunteer At
